The whole idea of advertising is getting attention. Ad campaigns can start from free to millions of dollars. Ideas is what drives this business. A simple idea such as giant teeth made out of cardboard is liking it to bees attraction to honey. See how effective it works to get a customer to a very lucrative dental business that tries to compete for your buck from other dental operations. You have to stand above the crowd and the advertising agency of Cramer-Krasselt have a winning campaign that you can really chew into. Question is what happens when you run out of teeth? Dr. Mullaly’s chair just got a little busier.
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