| (Illustration by Kyle Platts) |
Anybody that wants to share his business success and charge you 30 dollars and more has given you his secret. He just took that money out of your pocket to fill their coffers.
Publishers keep cranking out as many as 11,000 new business books each year, according to the co-authors of The 100 Best Business Books of All Time, which doesn’t account for the untold number of self-published e-books. Publishers don’t seem to have any idea what works. The strategy, if it can be called that, is to flood the market and hope a book floats to the surface. So for every Tipping Point or Freakonomics, there are remainder bins filled with titles such as Leadership Secrets of Attila the Hun. (source)
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