Facebook and Twitter Adidas Sneakers

Athletes might dominate the sneaker market, but don’t be too surprised that the branding of both Facebook and Twitter might sell just as much sneakers as the sporting ones. It’s all about branding and the association to a winning product. Gerry Mckay’s designs of Adidas Superstars sneakers based on Facebook and Twitter are not a far stretch on marketing strategies in the future.

via-Om Malik