Pascal Blanchet’s White Rapids

White Rapids

White Rapids

From Flint, Michigan to any little town that is dependant on one industry to stuff the city coffers and a decent meal for each family in that town. If they were to pack and move to any greedy city offering a better tax rate for the said industry, you would easily have yourself a ghost town void of people and industry. Such was the case in the 30’s in most of North America and it still goes on each year in most little towns. This is the plight of a little town in Quebec and  Pascal Blanchet delivers the universality of a town shutting down and how it effects the people in the town, lavish in retro 50’s art this book will find new fans who never heard of Pascal Blanchet.

Founded in 1928 in an isolated region of Quebec forest, the town was conceived and constructed by the Shawinigan Water & Power Company to function as a fully equipped, self-contained community for workers at the nearby dam. Intended to lure employees and their families to the remote region, White Rapids provided its residents with all the luxuries of middle-class life in a pastoral setting—until the town was abruptly shut down in 1971, when the company changed hands.

Blanchet’s streamlined, retro-inspired aesthetic draws on art deco and fifties modernist design to vividly conjure idyllic scenes of lazy summer days and crisp winter nights, transporting the reader back to a more innocent time.